Last updated: December 29, 2024
1. Introduction
Rally ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the application.
2. Information We Collect
We collect information to provide better services to our users. We collect information in the following ways:
Information You Provide to Us
- Account Information: Username, phone number, university affiliation
- Profile Information: Optional profile details you choose to share
- Friend Connections: Your friend list and blocked users
- User-Generated Content: Stored locally on your device only
Information Collected Automatically
- Location Information: Precise location ONLY when you actively rally, No background location tracking, Rallies expire automatically after 4 hours, Anonymous aggregation for heat maps
- Device Information: Device type, operating system version, unique device identifiers
- Usage Information: App features used, rally frequency, session duration
Information We DO NOT Collect
- We do not track your location when the app is closed
- We do not access your contacts without permission
- We do not collect biometric data
- We do not track you across other apps or websites
3. Location Information - Detailed Disclosure
How We Use Location Data
- Rallies: Your precise location is collected only when you actively rally at a location
- Public View: Rallies appear as anonymous counts - no usernames are publicly visible
- Friend View: Only confirmed friends can see your username associated with rallies
- Ghost Rallies: Visible only to specifically selected users
- Heat Maps: All heat map data is anonymized and aggregated - individual users cannot be identified
Location Privacy Controls
- Location sharing is completely optional
- You can disable location services at any time in your device Settings
- Ghost mode allows selective visibility
- Rallies automatically expire after 4 hours
- You can delete your location history at any time
Location Data Retention
- Active rallies: Visible for maximum 4 hours
- Historical data: Aggregated anonymously for heat maps
- Personal location history: Deleted upon account deletion
4. How We Use Your Information
We use the information we collect to:
- Provide and maintain Rally's services
- Enable you to rally at locations
- Connect you with friends based on your privacy settings
- Generate anonymous, aggregated heat maps
- Send service-related notifications
- Respond to support requests
- Improve app functionality and user experience
- Ensure safety and prevent abuse
- Comply with legal obligations
5. Information Sharing and Disclosure
We NEVER Sell Your Personal Information
Rally does not sell, rent, or lease personal information to third parties.
Limited Sharing Scenarios
We may share information only in these specific situations:
- With Your Consent: When you explicitly agree to share
- For Legal Reasons: To comply with laws, legal processes, or governmental requests
- For Safety: To protect the rights and safety of Rally users or the public
- Service Providers: With trusted third parties who assist us in operating our app (under strict confidentiality agreements)
- Business Transfers: In connection with a merger, acquisition, or sale of assets
SMS and Phone Number Protection
- We will NOT share your mobile phone number with third parties for marketing
- Your phone number is used solely for account verification and consented communications
- SMS data is never sold or shared for promotional purposes
6. Your Privacy Rights and Controls
You have complete control over your privacy on Rally:
Access and Portability
- Request a copy of your personal data
- Export your account information
Privacy Settings
- Control who sees your rallies (friends only, ghost mode)
- Manage friend connections
- Block unwanted users
- Disable location services
Opt-Out Rights
- Opt out of SMS communications (reply STOP)
- Opt out of push notifications (device settings)
- Request complete account deletion
7. Data Security
We implement industry-standard security measures to protect your information:
- Encryption of data in transit using TLS/SSL protocols
- Secure storage of sensitive information
- Regular security audits and updates
- Limited access to personal information by employees
- Secure authentication mechanisms
While we strive to use commercially acceptable means to protect your information, no method of transmission over the internet or electronic storage is 100% secure.
8. Children's Privacy
Rally is not intended for users under 13 years of age. We do not knowingly collect personal information from children under 13. If we discover that a child under 13 has provided us with personal information, we will promptly delete such information. Parents or guardians who believe we might have information from or about a child under 13 should contact us at privacy@tryrally.app.
9. Contact Information
If you have questions or concerns about this Privacy Policy, please contact us:
You may also contact us at:
The Artificial Intelligence Company of Mill Valley LLC
35 Miller Ave
Unit #577
Mill Valley, CA 94941
10. Acceptance of This Policy
By using Rally, you signify acceptance of this Privacy Policy. If you do not agree to this Privacy Policy, please do not use our application. Your continued use of the application following the posting of changes to this Privacy Policy will be deemed your acceptance of those changes.